About Actualize

Our mission

Eating healthy is hard. Eating keto is harder. And it’s even harder when you’re too busy to cook or you're hooked on sugar. We know the feeling.

The only way we’ll have the energy to solve the big problems in our lives - and the world - is if eating healthier gets a lot easier and tastes really good.

Actualize is here to make that a reality, with a keto-friendly instant meal that is quick and easy, super healthy, and tastes like dessert.

We want to help you become your best self, live the life you want to live, and make a positive difference in the world. We want to help you Actualize.

Our story

Actualize began with Dr. Cameron Sepah, a clinical psychologist at Omada Health working to help diabetic and prediabetic patients lose weight and improve their health. He was able to help over 300,000 people lose 3 million pounds through the app he designed and the health coaches he trained, but he kept seeing people struggle with the options available to them - food that was too hard to prepare day after day, or not very tasty, or just too expensive.

Dr. Sepah realized that the biggest opportunity to make an impact was in creating a new kind of food that he could recommend to his patients. Inspired by the rise of nutritionally complete meals in the Bay Area startup scene, as well as his own experience with the ketogenic diet, he set out to create Actualize, a premium ketogenic meal replacement that would be more nutritious, delicious and convenient than anything that had existed before.

As this was his first time starting a food company, Dr. Sepah visited local San Francisco business Super Body Fuel, and asked the founder, Alex Cho Snyder, for advice in getting started. Inspired by his vision and sincerity, Alex - known online as axcho - provided guidance and ingredient samples throughout the early stages of Actualize’s development.

After building Actualize into a successful company, Dr. Sepah wanted to take it to the next level. Compelled by the alignment in their approach and believing in its potential, axcho acquired Actualize and began expanding upon the formula to bring the benefits of keto to as many people as possible.

We're excited to hear how you like it.

Say hello...

We want to hear from you!

Follow us @goactualize on Facebook, Instagram, and Twitter

Visit us Actualize, 2565 3rd St, Suite 316, San Francisco, CA 94107

Email us hello@goactualize.com